Eyes :: Bubble-based technology to test, treat eyes

By bouncing sound waves off tiny bubbles generated inside eye tissue, a biomedical engineer at The University of Texas at Austin is developing a new tool that could improve the outcome of laser eye surgery and address common eye conditions.

Brain :: Vision restoration therapy shown to improve brain activity in brain injured patients

Columbia University Medical Center researchers have demonstrated using functional magnetic resonance imaging, that brain activity was increased in stroke and traumatic brain injury survivors who underwent Vision Restoration Therapy, a rehabilitative treatment that helps these patients recover lost vision. The data will be published online in the peer-reviewed journal Neurorehabilitation and Neural Repair on Aug. 14, 2007.

Diabetes :: RAND finds cases of undiagnosed diabetes drop sharply

The number of men in the United States with undiagnosed diabetes has declined sharply over the past 25 years, with Hispanics and African-Americans no longer more likely than whites to unknowingly have the disease, according to a RAND Corporation study issued today.

Psychology :: What do we see when we look at ads?

How do consumers look at advertisements? Most marketing textbooks advance the theory that looking at ads is a predominantly ?dumb process,? driven by visual stimuli such as the size of the ad or the color of the text. However, new research by researchers from the Netherlands and the University of Michigan uses eye-tracking software to reveal that it may be our goals ? the tasks we have in mind ? that drive what we pay attention to, even during a few seconds of ad exposure.

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